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Competitor Ad Monitoring with Meta Ad Library + GPT: My Weekly Sweep Pipeline
Paid Media

Competitor Ad Monitoring with Meta Ad Library + GPT: My Weekly Sweep Pipeline

The 5-step pipeline that replaced my 2-hour Friday manual scroll: a watchlist, the API plus a scraper, GPT-4o-mini dedupe and clustering, a one-page Monday digest, and the three signals worth acting on.

03/16/2025
I Drafted 200 Reddit Comments With AI Last Year — Here's What Got Flagged
Content

I Drafted 200 Reddit Comments With AI Last Year — Here's What Got Flagged

A real look at AI-assisted Reddit engagement: the four tells that get comments flagged, the draft-edit-verify workflow that survives mods, the monitoring stack I actually use, and the line between value-add and spam that everyone glosses over.

03/15/2025
Newsletter Curation with Claude + RSS: Turn 30+ Industry Blogs Into a Weekly Digest in 30 Minutes
Content

Newsletter Curation with Claude + RSS: Turn 30+ Industry Blogs Into a Weekly Digest in 30 Minutes

A practical, opinionated pipeline — Miniflux for full-text RSS, Claude for selection + summary, you for the edit. Real numbers, real prompt, no hype.

03/14/2025
A/B Test 200 Ad Creatives in 9 Days: The Production + Ranking Pipeline I Use
Paid Media

A/B Test 200 Ad Creatives in 9 Days: The Production + Ranking Pipeline I Use

A battle-tested 6-stage pipeline that turns one brief into 200 ad creatives in 9 days — the angle matrix math, the production sprint, the pre-launch ranking, and the kill/scale rules that surface 14 winners by day 9.

03/13/2025
3 Attribution Models You Can Build in a Spreadsheet (With the Formulas, Not the Vendor Lock-In)
Marketing

3 Attribution Models You Can Build in a Spreadsheet (With the Formulas, Not the Vendor Lock-In)

Most marketing attribution is a $40K/year vendor contract answering a question you can solve in a Google Sheet. Here are the three models I have built for clients since 2014 — last-click, first-click, and time-decay — with the exact formulas, the column layout, and the one trap that catches every team the first time.

03/12/2025
Make.com 4-Agent Lead Routing: Enrich, Score, Route, Notify with Gemini as the Brain
Marketing

Make.com 4-Agent Lead Routing: Enrich, Score, Route, Notify with Gemini as the Brain

A working Make.com scenario that turns a raw form submission into a routed, scored, sales-ready lead in under 90 seconds — using Gemini as the decision brain and four sub-agents to do the busywork.

03/11/2025
YouTube Title + Thumbnail A/B Testing: How to Pick the Winner in 48 Hours
Content

YouTube Title + Thumbnail A/B Testing: How to Pick the Winner in 48 Hours

YouTube's official Test & Compare feature runs 7 days. Here's the 48-hour fast-iteration loop I use with creator clients — including when to trust the data, when not to, and the AI tools that actually shorten the cycle.

03/10/2025
Feed GSC + GA4 Exports Into Claude: A 4-Step Content Analysis Workflow (and the 3 Questions It Answers)
SEO

Feed GSC + GA4 Exports Into Claude: A 4-Step Content Analysis Workflow (and the 3 Questions It Answers)

Two free Google tools give you the rawest data on what your site is doing. Pair them with Claude and you get content decisions in 90 minutes that would take a week in spreadsheets. Here's the exact workflow, the prompt template, and the three questions it reliably answers.

03/09/2025
Looker Studio + Claude: a Prompt Library for Marketing Dashboards (12 Chart Types and the Questions to Ask)
AI Tools

Looker Studio + Claude: a Prompt Library for Marketing Dashboards (12 Chart Types and the Questions to Ask)

Stop building dashboards backwards. 12 chart types, the question to ask before each, and copy-paste Claude prompts to design Looker Studio dashboards that survive a Monday morning executive review.

03/08/2025
Welcome series architecture: 7 emails for 7 onboarding stages
Marketing

Welcome series architecture: 7 emails for 7 onboarding stages

A 7-email welcome series built around the emotional arc of onboarding — not the product tour. Each email has a goal, timing, copy guidance, and an AI prompt that generates it. Long-form, copy-paste ready.

03/07/2025
n8n + Claude: A Weekly Content Audit Agent That Catches Underperformers Before You Do
AI Tools

n8n + Claude: A Weekly Content Audit Agent That Catches Underperformers Before You Do

Every Monday at 8:14 a.m. a Slack message lands with 4-9 underperforming posts. The n8n + Claude agent that writes it, the prompts that make Claude useful (and the ones that make it noisy), and the three things I changed after six weeks of running it for real.

03/06/2025
Build a $0/month AI marketing stack for solo founders: 7 tools, full setup guide
AI Tools

Build a $0/month AI marketing stack for solo founders: 7 tools, full setup guide

I run three newsletters, one niche blog, and a small client portfolio at $0/month in tooling. Here are the seven free tools that do it, why each one earned its slot, and the day-to-day workflow that ties them together.

03/05/2025
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