We haven't run Muse Spark through a real campaign yet — its developer API just opened as a US-only public preview. But the coding benchmarks are the least interesting part of this launch for marketers. The real story is where it's about to live.
The 5-step pipeline that replaced my 2-hour Friday manual scroll: a watchlist, the API plus a scraper, GPT-4o-mini dedupe and clustering, a one-page Monday digest, and the three signals worth acting on.