The 'X vs Y' format everyone uses is broken — both tools get 4.5/5, the writer hedges every claim, nobody trusts it, nobody clicks. Here's the five-section opinionated format that converted at 6.4x the rate of a balanced version, with the weighting table and the confession section that earn it.
A four-move structure (Scene, Mechanism, Wager, Limits) that separates a thought-leadership post engineered to be remembered from one engineered to be liked — and a self-test for catching the slop in your own drafts.
A real 30-minute workflow for shipping landing page copy with Copy.ai — the 5-step process, copy-pasteable prompts, and the 4 human edits where AI is non-negotiable. With a 4.2% conversion page that actually went live.
