A time-blocked 6-hour workflow that builds 75 fully-formed Meta ads in a single day — 3 hooks, 5 visuals, 5 CTAs — uploads them as one Advantage+ campaign, and lets Meta's algorithm kill 60-65 of them in 72 hours so you can read the winners in one week instead of one quarter.
An opinion piece on Advantage+ Audience Expansion drawn from 80+ accounts: the three situations where leaving the toggle on works brilliantly, the four where it tanks your pipeline, and the 10% / 30% cost-of-wrong-conversion rule I use to decide.